The client sought a redesign for their studio's identity, aiming to convey a corporate image, advancement, and expertise in localizing foreign businesses. With a business background and a mission to transform foreign strategies into local success, the studio's short-term focus is web design, with aspirations to expand into advertisement and media, targeting the Asian market.

To capture these aspirations, I combined a map marker and a light bulb in the logo design, symbolizing creativity and the ability to localize foreign businesses. The choice of a modern and elegant font, along with conservative colors, was employed to convey the studio's youthful energy and its ambition to establish itself as a corporate entity.